URL and click value in AdSense

[akhila]

AdSense is a kind of advertisement application administered by Google. People can use the application to present text, images and video advertisements on their website. The advertisement can help them in yielding high ROI on the basis of per click and pre-impression. URL is a type of identifier which helps to specify the location of the resource and the method to retrieve it. When an advertiser puts the ad on the advertisement network, he tries to bid higher to be on the top page for the clicks made on the website. AdSense has become popular platform for placing the advertisement.