Websites are run by software. : )
Wordpress only pings certain feed pinging services, doesn't it?
RSS Submit pings, as well as submitting to feed directories.
Also, this allows you to macromanage thousands of feeds, should you need to use ping services for your networked websites.
It will also, upon completion of the automated set of directories, allow you to submit to many more directories semi-automatically. (RSS Submit opens the submit page in your browser, and auto fills in feed url/information, other forms like description, tags, and captcha require your attention.)
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